Marketing is dead. The future of your company is networking.

Few businesses are recognizing the sea-change in how products and services are brought to customers. If you're reading this, you clearly have an interest in stepping in front of your competitors by embracing the idea that you can no longer control a marketing message - you have to facilitate networking and community within your customer base.

We are the specialists you hire to enact a new interactive strategy for your company. We're the voice of your company externally and the voice of your customers internally.

We perform the following services:

• Ensuring your website can be found on Search
• Ensuring your website is simple and easy to use for visitors
• Ensuring your website is customized to make your business more efficient
• Ensuring your website is built to the highest professional standards to support integration with social media tools and search engines
• Researching and suggesting new social media tools that can be rapidly integrated into community management initiatives (see below)

A Community Management Initiative includes the following:

• Being the voice of the company externally and the voice of customers internally
• Organizing communication with a company's users/customers, development team, executives, and other stake holders
• Clarifying and amplifying the work of all above parties
• In many cases, providing customer service
• Highlighting best use cases of a product
• Making first contact in some potential business partnerships  
• Increasing the public visibility of the company in question

The Community Management Initiative will further answer:

• Do you need a forum section on your website?
• Do you need a blog?
• Should you spend time on Twitter?
• Should you have a presence on Facebook?
• What else should you be doing in the social media space?
• Do you need to hire a full-time Community Manager?
• What new systems can be setup for Social Media ROI tracking?
• How can you deliver value from communities to other departments (Customer Support, Product Development, Marketing, HR)?

 

Contact us to get started!