Custom Websites: How to stay at the top of your game

If your internet presence isn't customized to who you are and how you do business, you will lose your competitive edge. Our philosophy for your custom web project centers around two things:

You can update your website easily

We believe every client should be able to add pages, upload images, change text and market-test landing pages easily using an intuitive administrative interface. No knowledge of code required.

With a "generation" passing on the internet every 6 months, keeping your website current is an ongoing process:

Because of the speed technology moves on the internet, there are constantly new ways to communicate with your target market. If you do not harness new techniques as they become available, you are automatically out-paced by your competitors.

As such, we believe in forming long-lasting relationships with our clients, always adding new features to the website platform as they become available.

Your project will include

• Programming in Ruby on Rails
• Custom Design
• Use of the newest marketing science to track how to best increase and sustain conversions for your site
• Top attention to page weight and load time (no unnecessary scripts or excessive code)
• Update pages, create new pages easily with our Content Management System
• Weekly traffic analysis delivered by email
• Track your pay-per-click campaigns
• Implement your search engine optimization strategy by using our SEO tools - including Articles, Blogs, RSS feeds and SEO meta tag editing
• Access to an event calendar
• Flash animations for your home page to create movement
• SEO-friendly eCommerce
• Integrate with authorize.net or Paypal
• Secure hosting
• Managed email

Scope and Costs

It's reasonable to expect most custom websites to fall in the range of $4,200 for non-eCommerce sites and $6,800 for our fully integrated eCommerce platform.

Turn-around is typically four to six weeks for these types of projects.

Integration with NetSuite is also available upon request.

Constant Communication

One of the four partners in the company will be in constant communication with your team leader regarding the progress of your website. When required, you will be conferenced in with one of the other partners to discuss specific goals, such as the website look and feel, search engine optimization, or functionality.

What To Expect

Before the project begins, a site map will be created of all the pages of the website and their purpose, with special functionality requirements articulated.

The first deliverable you shall receive is the home page look and feel. Between three and ten designs will be presented for consideration.

Feedback will be received and the design direction will be fine-tuned. A design for the in-side, or "content" pages of the website will be presented with refinements of the home page design.

When designs are approved, programming of the website begins. The next deliverable received will be the test url, where the client can begin uploading content and testing the website functionality.

Content will be gathered by our Project Manager and the Client will be assisted with posting it to the website. Any special features such as Flash animations will be fine-tuned and posted for review.

At the Client's discretion, the website will be launched.

About Us

On&On Creative, LLC is a four member Colorado-based partnership formed in 2003. It is responsible for developing its proprietary Commerce Kitchen SEO and content management platform to allow growing businesses to achieve their marketing goals.

Two of the four members hold master degrees in their trade, including a Masters in Library Science and Information technology for our SEO director (the same degree hired by Google and Yahoo to develop their search strategies).

The company has a ceiling for how many projects it will accept in a given time period to ensure that every client gets direct attention from a company partner.

Contact us to get started!